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History of watches : Audemars Piguet


Audemars Piguet began in 1875 when Jules Audemars, then 23, and Edward-August Piguet, 21, met in the Valle de Jous looking for jobs in the local watchmaking industry. Audemars was the watchmaker in charge of production, and Piguet took charge of sales and marketing. Successful from the beginning, the Audemars Piguet trademark was registered in 1882, and the firm was officially founded later in 1889. Today, Audemars Piguet is the oldest Manufacture still owned and operated by its founding families.

1972, a "vintage year" for Audemars Piguet and an historic one for the craft of watchmaking with the launch of the world's first luxury sports watch, the Royal Oak. 
Its octagonal shape, steel edges and the use of prominent hexagonal screws as a design feature strike a perfect balance between power and elegance. Worthy of its name, the Royal Oak has since become a legend. 

Audemars Piguet watchmakers found themselves confronted with a new challenge: to reinterpret the classical watch for a new age. The solution they came up with is the refined heir to an aristocratic lineage: the peerless Royal Oak. Its octagonal design, originally produced only in high-grade steel, took the breath away even of many professionals. When the initial shock abated, some in the industry hinted that Audemars Piguet had taken a wrong turning. However, when the Royal Oak was unveiled at the 1972 European watchmaking fair in Basel with a price tag of just Sfr. 3,300 unheard of for a watch bearing the Audemars Piguet name its success was beyond even its creators' expectations. 

The legend of the oak stretches back to the dawn of history, when man discovered the virtues of wood as a toolmaking material. The oak's structural strength was prefigured in the majesty of the tree itself. The oak has another, more recent association with majesty. In 1651 after the Battle of Worcester, King Charles the II of England, Scotland and Wales found refuge from pursuers in the hollow of an ancient oak. A "royal oak" indeed. 
The name Royal Oak was adopted by the Royal Navy for a series of vessels of the line, in the days at the height of imperial glory when Britain "ruled the waves". 

The ships naturally distinguished themselves, in the Napoleonic wars and in the great wars of this century. It is this ancient, royal and naval heritage of the name Royal Oak that inspired Audemars Piguet in the creation of a legendary watch. The porthole, that symbol of the high seas, was the starting point for this virile design. The choice of an octagonal form, with a bezel secured by hexagonal screws in white gold, followed naturally. And how does one turn a hexagonal screw, to drive it home? That is just one of the closely guarded trade secrets of the engineers and designers in Le Brassus. 

The "rugged" look of this luxury sports watch is emphasized by the use of steel, satin-finished to highlight the quality of the Royal Oak's design. The bezel's rounded contours, somewhat soften the impact. 
The Royal Oak is also distinctive as the first successful use of integrated design, for watch and bracelet. The octagonal porthole motif is echoed in the bracelet, with its hand-made links of progressively diminishing size. 

The Royal Oak Offshore Introduced in 1993 , water-resistant to depth of 100 metres and designed for extreme sports. Crafting Royal Oak and Royal Oak Offshore cases calls for more than 250 successive operations including all types of hand-made finish: bevelling, lapping, polishing, brushing, sandblasting and circular-graining. Initially introduced in steel, representing a revolution in the world of luxury watches, the cases of the Royal Oak and Royal Oak Offshore are currently made from a wide variety of metals, some of which originate from the latest research in the aeronautical and spatial industries. 

Around its legendary octagonal dial, eight visible white gold screws hold together the bezel, the exclusive water-resistance gasket and the case-back and middle. The crown and pushpieces on the Royal Oak Offshore are protected by a rubber guard and the metal bracelets are assembled by hand.


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ABP Paris is a craft company with the French state label Company of Living Heritage.

On measure watchstraps, belts, leather goods, new and second-hand watches are the core part of our activity.